Is Ariana Grande Launching a Beauty Brand? Here’s What We Know

According to the r.e.m. trademark on the United States Patent and Trademark Office, the brand listed a range of beauty products that includes concealers, lash serum, eyeshadow, eyeliners, lipstick, highlighter, hair extensions and makeup sponges (to name a few).

While the trademark wasn’t filed under Ariana’s name, it was listed as Thunder Road, Inc.—and there’s a connection there. Thunder Road Inc. aligns with one of the companies the singer is associated with, per public records.

This isn’t the first time Ariana has hinted at her beauty business venture.

In 2019, she trademarked “Ariana Grande Thank U, Next” and hoped to use the phrase for perfume, cologne, body lotions, bath gels, shower gels, body scrubs, body powders and body mist.

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